Flowchart showing stages of market, product, and profit in business development.

How The Business Cortex Works

Visual

many frameworks have a jumble of steps, many conditions and complicated diagrams but the business cortex is plain and simple

Value

we focus on the departments and processes that bring direct value to customers, the other support these

Comprehensive

the processes you see are performed by specific departments in every business

Simple

while the processes it organizes are complex, The Business Cortex itself is easy to look at and think through

Discussable

because it's a visual representation that anyone can see and draw on some paper